Michigan Association of Chiropractors Spring 2022 Convention & Expo

Change Agents – The Time is NOW! The more than two years since the beginning of the COVID-19 pandemic have drastically changed the way the public sees their lives and families’ health. The public is shifting toward a non-invasive, “health from within,” wellness model, and seeing the fatal flaws in the current “illness care” model that treats symptoms, often at the expense of the root cause. Reducing co-morbidities through natural methods is coming to the fore, and the chiropractic profession has an incredible opportunity to be at the forefront of this massive change! The pandemic, two decades of the opioid crisis, and the popularity of many TikTok, YouTube and Instagram chiropractic videos, are major drivers of this change, as more and more people seek holistic methods to achieve optimal health. Chiropractors can become THE most trusted health care providers in their communities, as the profession’s essential place in the health care system – and the chiropractic mission – become more and more prevalent. The opportunity is there, probably more so than at any other time in our professional lives, and we just need to seize it!